EVE University style guide
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This page is specific to EVE University. Other corporations or groups in the game may operate differently. For a summary of EVE University's rules and code of conduct, see EVE University Rules. |
This page is meant as a reference guide for any content creators working on graphics, videos, announcements and the like for either official EVE University use or even in unofficial related content pointing towards the University.
When creating content for the University please always keep our Communications Policy in mind.
Any pictures, graphics or videos created should contain the EVE University Eagle logo in some form for branding and recognition purposes. Ideally the full black on gold version, but that can of course be tweaked or the other official versions with or without text can be used, depending on picture composition.
Below are all the standard EVE University and Ivy League fonts and colours as used by the Communications Department.
These should preferably be used in any official EVE University publications, though this is more a guideline than a hard rule, picture composition again precedence.
They are also a good starting point for any other graphic designs like posters for example, though again there are no hard rules for this, the theme a creator is going for should take precedence.
Please note that all contributions to EVE University Wiki are considered to be released under the Creative Commons Attribution-ShareAlike (see https://wiki.eveuniversity.org/UniWiki:Copyrights for details). This also applies to all other media created for official EVE University purposes. If you do not want your writing or other creative work to be edited mercilessly and redistributed at will, then do not submit it here. You are also promising us that you wrote this yourself, or copied it from a public domain or similar free resource. Do not submit copyrighted work without permission!
EVE University font guidelines
This is a collection of fonts used for various graphical content.
The font used on the official EVE University logo was created by Kelduum Revaan and is not available for download.
The standard go-to font for announcements is Ethnocentric.
Standard fonts
| Font | Font Name | Uses |
|---|---|---|
| Ethnocentric | Standard headline, banners and announcement text | |
| Coulson | Alternative headline, banners and announcement text | |
| Horizon | Alternative headline, banners and announcement text | |
| Revamped | Alternative headline, banners and announcement text | |
| Stencilla | Alternative headline, banners and announcement text | |
| Calibri | For slideshows | |
| Calibri-Bold | For slideshows | |
| Calibri-Italic | For slideshows | |
| ArialMT | For slideshows | |
| Anonymous Pro | Other text in announcements |
EVE University colour guidelines
This is a collection of colours used for various graphical content.
The standard go-to colour for text is the Dark Tangerine FDB515.
Standard colours
| Colour | Colour Name | Uses | Hex Value | RGB Decimal | CMYK |
|---|---|---|---|---|---|
| Dark Tangerine | Standard Text, Border | #FDB515 | 253 ; 181 ; 21 | 0 ; 0.28 ; 0.92 ; 0.01 | |
| Salomie | Text | #FED67C | 254 ; 214 ; 124 | 0 ; 0.16 ; 0.51 ; 0.00 | |
| Tulip Tree | Text | #E5B33F | 229 ; 179 ; 63 | 0 ; 0.22 ; 0.72 ; 0.10 | |
| Galliano | Text | #DDAC1D | 221 ; 172 ; 29 | 0 ; 0.22 ; 0.87 ; 0.13 | |
| Madras | Background | #4C3902 | 76 ; 57 ; 2 | 0 ; 0.25 ; 0.97 ; 0.70 |
Alternative colours
| Colour | Colour Name | Uses | Hex Value | RGB Decimal | CMYK |
|---|---|---|---|---|---|
| Cobalt | Standard Text, Border | #085296 | 8 ; 82 ; 150 | 0.95 ; 0.45 ; 0 ; 0.41 | |
| Picton Blue | Text | #529BDF | 82 ; 155 ; 223 | 0.63 ; 0.30 ; 0 ; 0.13 | |
| Denim | Text | #0B64BF | 11 ; 100 ; 191 | 0.94 ; 0.48 ; 0 ; 0.25 | |
| Prussian Blue | Text | #003062 | 0 ; 48 ; 98 | 1 ; 0.51 ; 0 ; 0.62 |
Departmental and Community logos
EVE University's many Departments and Communities have their own unique, colorful logos. Many of these are designed by the Communications Department, in accordance with the wishes of the Manager or Director of that Department. We want to encourage creativity and design freedom as much as possible in these logos, but aim to lay down some guidelines and design principles to enhance recognizability and a Uni-form style between the Departments.
Baseline
All EVE University Departmental and Community logos should use the common logo background template from the Uni Graphics Library in its original 1,889 × 1,368 pixels size for easy down-scaling as needed (without loss of detail). The Department or Community should then be visually identified by way of an icon or symbol that speaks to them, which should be either be colored predominantly in black or up to 50% transparent as a background element (think simply things, such as the Uni eagle, a ship silhouette, ...). The Communications Department recommends simple and visually clean icons. For some examples, prospective logo designers can take a look at other Departmental logos.
The Department or Community name should then be laid out on the logo, again in all-black lettering. The ideal font for this is Ethnocentric, from the Style Guide font guidelines, which can be downloaded from various sources online.
Creative touch
Now that you have the base of your future logo down, it's time to add some creative sparkle to your design. We recommend the addition of some colorful highlights to your all-black icons or symbols, with the Dark Tangerine "Uni Orange" color. Additionally, to make your Department or Community name stand out more, especially if it overlaps with your symbols or icons, we urge the addition of a glowing border around the text. For this, we recommend the Salomie color.
Final check
That's how simple it can be! If you followed all these steps, your finished logo should now look something like this:
